Originally Posted by uberscionofglendale

i actually don't like underground hip-hop. although i admit i haven't listened to it to extensively. i am a beat first guy, and it never got to me. i apologize, because i know i should listen. i am not at all saying underground hip-hop is bad music though. with that said, this next part is a bit contradicting, but i hate gansta rap. the guy that wrote that article, imo, doesn't understand rap. i understand that rap and hip-hop started somewhere. but, it's more about the lyrics than anything else. it's about the poetry of the lyrics. not about when i was in the hood i had the biggest gun and killed the most people. god forbid if someone can take a headband and make something lyrical out of it. that's still awesome. i imagine that this same guy doesn't listen to jay-z, because he's mainstream crap. i think people are haters, they don't like mainstream because they feel like the guy sold out. because he got into hip-hop for you? no man, perfect example is jay-z, all he talks about is making money. that was his goal from before he was a rapper, but through rap he found a legal way to be a millionaire, because he is lyrically uber. wether you don't like the fact that he made money, so now he doesn't have to rap about getting shot at (because if you, say, won the lottery, you would stay in the same place as now...right). people grow up.

wow, that was a lot, sorry guys. i love what scion has done. i didn't buy my car because i went to a scion sponsored show. oh, and i bet that this guy who wrote the second article is an awesome rapper, and he puts on free shows. i think some people get caught up. i bet this guy isn't even from the ghetto ghetto. actually i take that back...don't wanna sound assumptive (although i am). edit...strike the last comment from the record.

anyways...i don't think scion sponsors the meet i went to at krispy kreme, that's scion culture. i just happened to be listening to hip-hop on the way there.

matt

Originally Posted by wibblywobbly

I wonder what Jeri Yozishu would be saying if Forbes magaine was doing the interview instead of ballerstatus.net.....

http://www.houstonpress.com/Issues/2...usic/wack.html

I'll say it again. Scion ain't hip hop. Toyota just decided that hip hop was the best way (at the moment) to get 18-25 year olds to think Scion is cool and go in to debt. When it fails to suit their needs, (or causes bad press for them) they will ditch it for the next big thing. Buying a car because it's hip hop is as retarded as buying one because it has a red tag discount and two years of free gas. Yet another reason why this is the worst generation ever.....but I digress.

bottom line, pruduct is king. Scion is trying way too hard with their marketing to be cool.

Originally Posted by Dirtyylicous

I agree with you on everything except jay-z. I just hate when everyone says that jay is mainstream. every rapper needs a couple radio friendly songs to sell, but even his radio songs are very lyrical. hes the best alove and top 2 dead or alive. i dont know if you listen to rap or not but if you do try picking up reasonable doubt or blueprint. lol sorry, im not trying to turn this into a hiphop thread

But yea i like the whole hip-hop marketing thing but i doubt it helps them that much